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Why are Pepsi-owned glass front machines usually Aquafina-branded?


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#1 Andros 1337

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Posted 18 August 2011 - 06:45 PM

Based on my personal experience, why is it that Pepsi usually brands their glass front machines as Aquafina, rather than Pepsi? I have never actually seen a glass front machine actually branded as Pepsi in person; all Pepsi-owned glass fronts I have seen in person are Aquafina-branded.

Coke on the other hand has plenty of both Coke- and Dasani-branded glass fronts.

Is there any particular reason why Pepsi usually brands their glass fronts as Aquafina?

#2 Steve Fischer

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Posted 18 August 2011 - 09:31 PM

Does anyone actually sell pepsi? Around here you can't give the stuff away. My guess is that a pepsi front will turn coke drinkers away where as aquafina won't.

#3 Andros 1337

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Posted 18 August 2011 - 10:37 PM

Does anyone actually sell pepsi? Around here you can't give the stuff away. My guess is that a pepsi front will turn coke drinkers away where as aquafina won't.


Well, I see plenty of Pepsi-branded "HVV Style" (the ones with the huge buttons, typically made by Vendo or Dixie-Narco, or rarely Royal Vendors) conventional machines, however, the glass fronts always seem to be Aquafina-branded. Dixie-Narco's website show that for Pepsi bottlers, the BevMax 4 is available in Pepsi, Aquafina, or Gatorade graphics.

#4 H4UV

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Posted 18 August 2011 - 10:40 PM

In western Colorado, the vendors sell Pepsi left and right. It is more in demand than Coke. There are far more Pepsi machines here than Coke. There are some Pepsi glassfronts here, but they are also branded Aquafina. Glassfronts haven't shown up much here is western Colorado as of yet. I know most every large vending account around, and all the large vendors, and there are only two glassfronts out within 30 miles of our warehouse.

#5 Andros 1337

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Posted 18 August 2011 - 11:10 PM

In western Colorado, the vendors sell Pepsi left and right. It is more in demand than Coke. There are far more Pepsi machines here than Coke. There are some Pepsi glassfronts here, but they are also branded Aquafina. Glassfronts haven't shown up much here is western Colorado as of yet. I know most every large vending account around, and all the large vendors, and there are only two glassfronts out within 30 miles of our warehouse.


What model are they? I would guess Vendo Vues, since Pepsi seems to have a preference for Vendo in the western states (Dixie-Narco is more common in eastern states).

#6 vend1ng

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Posted 18 August 2011 - 11:40 PM

Even pepsi knows it isn't worth selling pop out of..............Vend1ng

#7 cvending

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Posted 25 August 2011 - 06:04 AM

It has been our experience that the bottlers do not want you to use the glassfronts to sell "Pepsi". They want you to fill those with waters, energy drinks, teas, gatoares, etc. They want you to use the stack vendors for regular carbonated soft drink sales. Therefore they do not usually brand a machine for Pepsi, Mt. Dew, etc.

#8 Andros 1337

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Posted 25 August 2011 - 10:50 PM

As a side question, has anyone here actually seen a Pepsi-owned Royal Vision in person before? I know Pepsi-owned Royal Vendors machines are rare in general, and a Pepsi-owned (either Pepsi or Aquafina branded) Royal Vision might be an extreme rarity.

There is one Pepsi-owned glass front (a D-N BevMax 4 with LED lighting, branded as Aquafina) at Chandler-Gilbert Community College in Chandler, Arizona. I have also seen some Pepsi-owned D-N BevMax 1/2/3 and and Vendo Vue at the University of New Mexico, but never a Royal Vision.

#9 H4UV

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Posted 26 August 2011 - 06:53 PM

I have never seen any.